Blog Articles from Fawkes Digital Marketing

There are eight proven mind hacks to get your customers to purchase more, spend more, and add more profits to your bottom line. These are some of the tactics we use for all of our clients with their eCommerce and in-store sales.

Online sales are continuously increasing. We know this as we buy more online, those we talk to are buying more online, and eCommerce has become a large focus of what we do as an organization. The problem with all of this is people are still being tricked into bad situations even on sites they expect to be reputable. We are going to cover our most popular tips that will help you buy online safer.

eCommerce is all about sales. There’s no other way to say it other than “Show me the money”. With that being said when you are doing eCommerce in Northwest Indiana, Chicago, or a small and growing town like Chesterton you need to focus on the conversion of your visitors to buy from you. In this article, we will look at several techniques used when creating descriptions for your products to draw people into purchasing your products.

eCommerce is slowing becoming a major component of what we offer and businesses are starting to realize there are ways to monetize the internet. As an example, we used to do an eCommerce site every four to six months. Today we are averaging two to three full-featured eCommerce sites every month. Businesses want to invest money and grow their business while spending as little as possible. eCommerce is a great way of doing that with the integration in social media, search engines, and working for you 24x7. Today we are going to talk about some of the core items you need to look into before you setup your successful eCommerce solution and drive online sales for your business.

eCommerce for many businesses is their lifeblood and their sole source of income. For others, it is a value-added service to their loyal following and those too far away to come into a physical store. We all know companies like Amazon, Target, and Walmart that sell their products online so we all know what the purpose of what eCommerce has. What many don’t realize is an eCommerce is not the same as a regular website. All the items of a regular website matter but in different ways. A third of all our clients doing online sales it’s time to truly look at what works for eCommerce.

eCommerce is a growing sector of the Internet. It is growing around 10% per year and increasing each year. eCommerce is our fastest growing segment for the past two years with our clients. Many clients are either doing two websites or they are doing solely eCommerce. Part of this is due to our own push on eCommerce where we are reducing the credit card percent, transaction fees, and monthly fees with our credit card providers. The other is businesses want revenue from their internet marketing presence. We have clients on nopCommerce, Etsy, BigCommerce, WooCommerce, and Shopify.

It is no wonder that over 40% of our clients use eCommerce to sell their products and services. Nearly 8 out of every 10 Americans is using online shopping to purchase products and services. When the search engines stated 50% of the internet was using mobile there was a big push to fix websites to be mobile friendly. With roughly 80% of the internet purchasing online shouldn’t you have a piece of the pie as well as being optimized to take the best advantage of it? We think so and these are my top tips for rocking your eCommerce SEO organically.

What many don't realize is that eCommerce is and has been the fastest growing segment of our Valparaiso Indiana company for over three years. When you think of a web design and marketing company the thought of eCommerce doesn't seem to be the thought of many. What is more interesting for us is why it isn't. A good eCommerce site requires a beautiful design, software development to make it function the way you want, and a way to market it to the masses. Even those that come into our office for eCommerce don't fully know the core capabilities of what eCommerce provides to a business. They think Amazon, Shopify, or Etsy when it comes to online sales but selling is just a very small part of it. Let's take a look and discover what online sales are and why your business needs it.

Businesses are always looking for ways to justify the existence of their digital marketing. One way companies do this is with eCommerce products. Depending upon the level of customizations you want you to have choices such as Etsy, Shopify, WooCommerce, and of course nopCommerce which is what we're writing about here. We love nopCommerce from the standpoint of its acceptance of internet standards, being open source, and the allowance to tie and integrate with many backend systems within growing small businesses.